A: All right, people. Were holding this meeting to
day because we’ve got to do something about our
sales, and we need to do it NoW! I want concrete
solutions. How do you intend to drive sales.
Roger?
B: Well, in fact, we're the most expensive in the mar-
ket, so maybe we need to lower our prices to
match the competitors?
A: Lower our prices? Not very creative. It'l never fly
with Swan. What kind of thinking is that? Geez
Anybody else have a better plan? Natalie?
perhaps, um, a sales promotion. Maybe a
two-for-one offer, or something like that!
A: What? That' s the same thing. Bad idea. Really
bad idea. Dammit people come on! Think! The
CEO Will be here any minute
D: Do we have any ideas yet?
C: Yes Mr. Swan, we were kind of considering a two
for-one offer to get more competitive
D: A two-for-one promotion? Hmm. I kind of like the
sound of that. It sounds like something we should
consider
A: Yeah, exactly. Just what I was thinking! In fact,
that's a brilliant ideal I'm glad we thought of that. Very creative.