20200504 五一特辑4——国产汽车崛起：“蔚来”已来

20200504 五一特辑4—— 国产汽车崛起：“蔚来”已来 1. The role of design at Nio has to reach much further than just designing cars. We create experiences. We design everything that the user will see, touch, hear and feel. We strive to understand our users' lives and needs. 蔚来设计的角色远不止是汽车品牌。我们创造用户体验。我们设计用户将看到，触摸到，听到和感觉到的一切。我们努力去了解用户的生活和需求。 2. Performance for living is our design philosophy. This philosophy unites complementary forces within the brand. Performance for living is the manifestation of those forces coming together. 为生活而体现的性能是我们的设计理念。这种理念将品牌内部的互补因素整合在-起。为生活而体现的性能是这些因素聚集在一起的体现。 3. ES8 is the purest embodiment of this design philosophy. It is an expression of progressive premium. It is beautifully crafted. lt's purity enhanced by technology and innovation. But ES8 also has a human touch. It's approachable, engaging and exudes a warmth character, most evident in the interior and the illumination. ES8是这一设计理念最纯粹的展现。这款汽车传递的是不断进步的高档品质。它被打磨得非常精美。它的设计很简洁，还有科技和创新的加持。但ES8也很人性化。它很容易操控，让你有参与感，而且这款车还流露出温馨的特点，最明显的地方体现在内室和灯光的设计上。 4. An SUV with substance and presence, yet live and dynamic. We have created an icon of efficiency. A solid outer character that protects a warm and welcoming interior. ES8 is performance for living. 这款多功能汽车不仅务实，风格很美，而且很有生命力，很动态有活力。我们塑造了效率的象征。一个坚实的外部结构呵护着一个温暖、舒适的内室。ES8是设计理念的体现。