对话小米国际销售运营总监 谢子阳

对话小米国际销售运营总监 谢子阳

2017-07-20    35'17''

主播: 顺为资本

55 1

介绍:
Xiaomi Executive'sJourney from Silicon Valley to China to India Alvin's careerto date has been an epic adventure, a journey that's taken him acrossepicenters of technology and the world's three largest internet markets: China,India, and the US. As a Stanford undergrad, he started ThinkBulbs, whichdeveloped 2 leading iOS photo apps and amassed over a million users beforebeing acquired by Megatasty Labs. After college, Alvin spent time as EIRat StartX, before joining Flipboard to lead their China entry efforts. That in turn opened his eyes to the torrid growth of China's tech sector,eventually leading to a role as Chief of Staff for Hugo Barra, the legendaryGoogle exec who had been hired by Lei Jun to run Xiaomi Global. Today,Alvin heads up Xiaomi Global's sales operations, and plays a ciritcial role indeveloping Xiaomi's India business. On our podcast, Alvin talks usthrough his personal journey, reflecting first on his foundational experiencesin Silicon Valley before taking on the Wild Wild West of China's tech sector inthe early 2010s. With Alvin, we then conduct a deeper dive on Xiaomi'sIndia strategy. How did Xiaomi grow so quickly in India, reaching #2market share, with its best selling 'Redmi' shipping over 1m units in just 30days? What are similarities and differences between China andIndia? How does Xiaomi approach localization, not only in terms ofproduct but also on its org structure and management approach. Ultimately, what are the keys to success in this market and how will Xiaomifend off competitors that invariably follow it into an attractive newmarket? Lastly, Alvin shares his experience on why it's the right time tocome out to China (and India), the need for a bridge type leaders betweenmarkets, and how to leverage a global perspective to one's advantage.